Kaleidoscope, Summer 2014 Managing Director Mike Pugh notes that customers are increasingly demanding shorter key-to-key and cycle times, but with no loss of finish quality. “AkzoNobel and Sikkens have been a great help in this respect by providing quality innovative products that enable the repair process time to be reduced and at the same time reduce the total repair cost.” Among other future challenges and trends, Mike predicts that advanced vehicle technology and self-parking vehicles is likely to affect the volume of repair business. Whether automatic parking will increase or decrease the number of small accidents remains to be seen. Robert Beckers competitively to market trends. One recent example of this is the introduction of UV and especially the UV filler which has helped us cut repair times. We have a great relationship with our sales representative as well – he always goes the extra mile. As a member of the ABS group in the Netherlands we get the efficiency benefits of being part of the ‘Direct Repair Program’. Among other activities we partake in community work. This helps to promote the business locally, as does our Facebook presence, with weekly campaigns raising awareness of our services.” “We are prepared for the future having the right products, people and business processes in place,” concludes Robert. “The connections we have within our industry and to the local community will become even more important; improving the cost effectiveness of the supply chain and ensuring we remain responsive to market needs.” Meeting increasing customer demands The BodyKraft Group, UK A Sikkens customer for 16 years, with sites across the West Midlands, BodyKraft handles about 120 vehicles in total each week. Light commercial vehicles account for 20% of its repair work. Today 70% of is made up from Mike Pugh and Barry Murray (Regional Sales Manager) its business comes from insurance work, and that figure is likely to be influenced in future by insurers’ use of third-party intermediary companies. The rest accident management (10%) and private work (10%) which includes the West Midlands Police and DHL as well as two leading businesses. Equipment available includes seven spray booths, infrared drying equipment and UV lamps. Innovation and differentiation are key Ciesiółka Auto Group, Poland Painting around 20 to 25 vehicles per week Ciesiółka Auto Group has been a Sikkens customer for 10 years. Its work is divided between private vehicles (80%) and commercial (20%) vehicles, with private owners and small businesses each making up about half of its stable local customer base. The bodyshop’s equipment includes one spray booth and Mixit Pro. Owner Waldemar Ciesiółka uses an interesting variety of methods to promote the business, including radio advertising and ‘live workshops’ as well as the Internet and marketing videos. The biggest challenges he sees to the business are: decreasing loss ratio and lower value of losses; competition from poor-quality, unauthorized Sikkens - Latest news 5 Pagina 4
Pagina 6Interactieve digi-archief, deze spaarprogramma of onderwijscatalogus is levensecht online geplaatst met Online Touch en bied het van pdf naar online converteren van eweekbladen.
Kaleidoscope Lees publicatie 157Home