cost-effectiveness while maintaining quality, as well as an overall benefit from the training provided. Another important element in their future strategy is continued membership of networks and groups, such as Acoat Selected and the ABS network, which generate work. Based on his experience of working with Sikkens and AkzoNobel as a partner, Christophe says: “Looking at the next five years, I expect that Sikkens will maintain the high quality of its products. Sikkens always offers us a trusted level of quality, as well as great service.” Keep talking we are listening It is a pity we cannot include more of the views that our customers expressed but we hope you will find this selection helpful and thought-provoking. We were happy to find that everyone questioned saw collaboration with Sikkens and AkzoNobel - through product and technique development, training, advice and other support Patrick Koopman interests in a leasing company, cleaning company and tire company. A whole network helps to influence the insurer and the customer.” Patrick goes on to describe how local marketing initiatives are also helping boost business. As well as using Google adwords to bring in customers via the website, the business sponsors local events and runs deals at gas stations, such as a ‘before-you-go-on-holiday’ car check. “Quality is so important too which is why I use AkzoNobel. It consistently supplies great paint and product innovations, like UV filler. This quality and innovation is combined with great support plus well-run training, which is helping us respond to this challenging market.” A partner we can trust Carrosserie de L’Escaut, Belgium Located in Tournai, just a few kilometers from the French border, Carrosserie de L’Escaut focuses on cars, handling 30 to 40 of them per week. Around 70% of the repairs involve the Audi, Volkswagen, Skoda and Seat brands. Its equipment includes two spray booths, four preparation zones, an Automatchic 3 and UV lamps. Manager Christophe Huon and his team follow new developments with interest. They appreciate AkzoNobel and Sikkens keeping them up-to-date with innovative products and techniques. This helps them improve - as being important to their future success. There was an interesting variety in opinions on the biggest challenges and trends ahead, which are partly due to differences between regions and business models, but it is always worth looking to see if another bodyshop’s experiences and views can help you improve your business. We never stop listening, so if reading the comments from these seven bodyshops encourages you to send us some insight of your own, it will be very welcome. Please send your thoughts to our communications team at AACEMEAcommunications@akzonobel.com 8 Sikkens - Latest news Pagina 7
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